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Amerlux Global Lighting Solutions

  • Client

    Amerlux Global Lighting Solutions

  • Services

    Branding, Photography, Advertising, Product Design

The Language of Light

The Language of Light is an award-winning campaign taking first place in the NJ Ad Club awards two years in a row. The ads capture the essence of the light and the way it makes the consumer fell about the product rather than the physical appearance of the light fixture. This is achieved by concentrating light on isolated images against a black background that creates significant contrast.


Collateral Pieces